Amazon founder Jeff Bezos says he’ll promote one other 25 million shares within the know-how big, price practically $5bn (£3.9bn).
It comes after the corporate’s inventory market worth hit a document excessive on Wednesday.
In February, he introduced that he would promote Amazon shares price round $8.5bn.
That marked the primary time since 2021 that Mr Bezos had offered Amazon shares.
The corporate’s shares have risen by greater than 30% this yr on expectations that rising demand for synthetic intelligence (AI) know-how will increase earnings at its cloud computing enterprise.
Final month, Amazon’s inventory market valuation topped the $2tn for the primary time.
Nevertheless, that’s nonetheless behind different main know-how corporations Nvidia, Apple and Microsoft, all of which have crossed the $3tn mark.
Amazon reported sturdy quarterly earnings on the finish of the April, that confirmed the corporate’s wager on AI was paying off.
Mr Bezos stepped down as the corporate’s chief government in 2021 and is at present its government chair and stays its largest shareholder.
He based Amazon in 1994 in a storage in Bellevue, Washington, when the web was nonetheless in its infancy.
The corporate began out as an internet bookseller, touting the world’s largest assortment of ebooks.
Since then Amazon has develop into one of many world’s main on-line retail and cloud computing corporations.
He additionally based the rocket firm Blue Origin, which in Might despatched six clients to the sting of area.
Mr Bezos is the world’s second richest particular person, in keeping with the Forbes Billionaires checklist, with an estimated internet price of round $214bn.